Branding
Branding is crucial to your company's success. From logos to labels to the name of the brand itself, we help you create an identity that grabs attention, develops customer loyalty and establishes your unique niche in the marketplace.
Twelve years of TAO.
Opus Creative worked with TAO in 2012 to build an eye-catching brand identity. When the calendar turned to 2024 they reached out for a refresh that would reflect the ever-changing landscape of the silicon forest.
We gave it a name, then gave it a look.
Opus Creative was tasked with giving a local technology startup a memorable name and tagline that communicated the abstract function of the business while evoking a sense of place. Once we got that nailed down we worked through rounds of branding options to develop a powerful visual identity.
A fruitful rebrand.
Clear Creek Distillery has been perfecting its old world-styled fruit-based spirits since 1985. And while age is good for brandies and whiskies, it can take its toll on a logo. When Opus Creative was given the opportunity to update the branding and packaging of this long-time Portland establishment, we went all in. Featuring lush, locally rendered botanical illustrations and iconic metallic ribboning as a nod to the copper pot distillers, the CCD packaging family is historically and fresh, with a look toward the future.
Marks and messaging.
Opus Creative and Nike have had a long working relationship creating everything from campaigns to secondary branding marks.
Authentique Wine Cellars
Good wine tells a story. Great wine can transport you. Authentique Wine Cellars and their three sub-brands—Authentique, Leisure and The Corridor—reflect that trip to a different time and place with their unique branding and packaging. A wraparound label approach to terroir, beleaguered temperance and eras past and future.
Pinky swear.
Staffing agreements can be made with ink, blood or done with something way more chill like a pinky swear. We emphasized that last option in this vibrant branding package for local staffing agency, PACT.
